Privacy Policy — Eye Health Insider

This policy explains what Eye Health Insider collects when you visit eyehealthinsider.com, why we collect it, who we share it with, and what you can do about it. It covers the website only. When you click through to a retailer or a supplement seller, their policy applies from that point on.

What we collect

Information you give us.

Your email address, if you subscribe to our newsletter.
Your name and email address, if you write to us through the contact page.

Information collected automatically.

Pages you view and how long you stay on them.
The page that sent you here, which may include the search term you used.
Your device type, browser, operating system, screen size and language.
An approximate location derived from your IP address, at city level. We do not collect your address.
Whether you clicked a link to a retailer.

We do not ask for, and do not want, information about your medical condition, your prescriptions or your test results. If you send us such details in an email, we will delete them once we have answered you.

Cookies and similar technologies

We use the following, each for the purpose stated:

Google Analytics 4 — measures how pages are used, so we know which articles are read and which are abandoned. Sets cookies beginning with _ga.
Meta Pixel — measures whether our articles lead to a purchase on a partner site, and lets us show relevant advertising on Meta platforms. Sets cookies beginning with _fbp.
Microsoft Advertising UET — measures whether our advertising leads to a click on a partner offer. Sets cookies beginning with _uet.
Brevo — delivers the newsletter and records whether a message was opened. Used only if you subscribe.
ClickBank — when you click a link to a product we review, ClickBank sets its own cookie so that a later purchase is attributed to this site. That cookie is set by ClickBank, not by us, and we never receive your payment details.

You can block or delete cookies in your browser settings. Blocking analytics cookies does not prevent you from reading anything on this site. Blocking the ClickBank cookie does not prevent you from buying, but the seller will not see that you came from here.

Why we use this information

To understand which articles are useful and to improve them.
To send the newsletter, if you asked for it.
To measure whether our advertising works, so we stop paying for what does not.
To answer you when you write to us.
To meet legal obligations and to prevent abuse of the site.

Who we share it with

We share data with the service providers that run these functions: Google (analytics), Meta (advertising measurement), Microsoft (advertising measurement), Brevo (email delivery), and ClickBank (affiliate tracking). Each processes data under its own terms.

We do not sell your personal information. We do not rent or trade email addresses. We do not share your email address with the supplement sellers we review.

We may disclose information if the law requires it, or to protect our rights in the event of misuse of the site.

How long we keep it

Newsletter email address: until you unsubscribe, plus a short suppression record so we do not email you again by mistake.
Contact emails: up to 24 months.
Analytics data: 14 months, then deleted automatically.
Advertising measurement data: per the retention settings of each provider.

Your rights

If you live in California, the CCPA and CPRA give you the right to know what personal information we hold about you, to request a copy, to ask us to correct it, to ask us to delete it, and to opt out of its sale or sharing. We do not sell personal information. To exercise any of these rights, email [email protected] with the subject line "Privacy request". We will not treat you differently for making a request.

If you are in the European Economic Area or the United Kingdom, you have equivalent rights under the GDPR, including the right to object to processing based on legitimate interests. The same address handles those requests.

Every newsletter contains an unsubscribe link that works immediately, without asking you why.

Children

This site is written for adults and is not directed at anyone under 18. We do not knowingly collect information from children. If you believe a child has given us information, write to us and we will delete it.

Security

The site is served over HTTPS and data is transmitted encrypted. No system is perfectly secure. We keep the amount of personal data we hold deliberately small, which is the most reliable protection there is.

Changes to this policy

If we add a tool that changes what is collected, this page is updated and the date at the top changes with it. We do not apply changes retroactively to data already collected.

Contact

Questions about this policy, or a request about your data: [email protected].